
What's Happening
The problem (funnel stalling, families leaving, unclear why)
What We Do (The Assessment)
Four-part methodology:
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Data review (4-year funnel analysis)
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Leadership meetings (SLT, Head of School, Admissions)
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Analysis and synthesis
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Diagnostic report with findings + recommendations
What You Get
Written reports that includes:
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Where families are actually dropping off
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Retention and attrition patterns
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Gap between current strategy and market reality
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Recommendations for next steps (whether that's the Sprint or something else)
the cost
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$1,5000. Creditable toward the Enrollment Sprint if you proceeed.
FAQ
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How long does this take? 2-3 weeks
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Do we have to do the Sprint after? No
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What if you recommend something we don't want to do? You still own the findings
Frequently Asked Questions
What exactly am I paying for? A report? A call? Both?
You're paying for a strategic conversation plus a written fit assessment. Here's what happens:
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A 60-minute strategic call with your Head of School and key decision-makers (board leadership, advancement officer, admissions director if relevant)
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We listen to your situation, institutional clarity, leadership stability, recent wins and losses, enrollment trends, family perception of your school
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Within 7 days, you receive a written fit assessment (4-5 pages) that says: "Based on what we're hearing, here's whether BLAC is the right partner, and here's what we'd recommend if we move forward"
You own that assessment and can act on it independently.
How is this different from a free 30-minute consultation?
A free consultation is exploratory and general. An Initial Assessment is diagnostic and specific to your institution.
We're investing time to understand your actual situation, your board dynamics, your leadership transitions, your current position in the market, where you're winning with families and where you're losing. Free consultations don't have the depth to do that.
The assessment costs money because we're doing real work and you're getting real findings.
If I do this and don't like it, I've wasted $1,500 with no follow-up work.
The assessment stands alone. It's yours to keep and use however you want.
If we conclude you're not ready for partnership, or if you decide BLAC isn't the right fit, that's the end. No pressure to continue. We've had schools do exactly this, they got the assessment, implemented recommendations internally, and we checked in 12-18 months later when circumstances changed.
The assessment is your intellectual property.
What happens after the assessment? Do I have to commit to the big engagement?
No. The assessment will include a recommendation for next steps:
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"You need an Enrollment Sprint"
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"Your real work is Retention & Attrition diagnostics"
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"Leadership restructuring should come first"
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Sometimes: "Wait 18 months until your new head settles"
If you want to move forward with BLAC, we'll scope that work and propose timeline and fees. If not, we're done. We stay in relationship but never pressure.
How detailed is the report? Is it actionable or just observational?
The report is 4-5 pages and organized around institutional health:
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Institutional clarity- mission, positioning, leadership alignment
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Leadership stability- are key roles settled? Any transitions on the horizon?
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Market position- how do families perceive you? What are you known for?
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Enrollment mechanics- where are applications? Where are families choosing competitors?
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Readiness for change- do you have bandwidth and will to act?
It's not just observations- each section includes a recommendation.
Who should be on the call?
Your Head of School is essential. Beyond that, include whoever shapes enrollment and institutional direction:
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Board chair or board leadership
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Admissions director
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Advancement or development officer (if relevant)
The assessment works best when we hear from multiple perspectives in one conversation.
What if I'm in the middle of a leadership transition?
That's actually valuable information for us. The assessment will address whether you're ready to implement recommendations now, or whether waiting 6-12 months makes more sense. Honest timing matters more than rushing into engagement.
Can I share the assessment with my full team?
Yes. The assessment is yours. Share it with your board, your leadership team, your staff- whoever you think should see it. We recommend discussing the findings and recommendations with your leadership team before deciding on next steps.
What if I want to do this but I'm not sure if I'm ready?
Book the Initial Assessment anyway. Part of what we do is determine readiness. If we conclude you're not ready, we'll tell you that and explain why. No sales pressure.
How do I book?